The recent introduction of the classic push-button Nokia 108 4G and Nokia 125 4G telephones has resulted in their availability in Thailand through the Shopee marketplace, distributed by HMD Global. In a noteworthy shift that reflects a change in HMD Global's strategic approach, the company is poised to make an impact with the launch of the Nokia 125 4G in the EMEA market, following its release in Thailand after reassessing its brand licensing strategy. This new device represents a significant contribution to the feature phone segment, designed to meet the needs of enthusiasts who prioritize simplicity, reliability, and affordability.
In recent years, HMD Global has judiciously navigated its brand strategy, opting to emphasize its own smartphone branding rather than relying exclusively on the legacy of Nokia. This pivotal transition is not solely focused on enhancing the smartphone range; it also aims to reinvigorate the feature phone category - devices that continue to appeal to consumers seeking straightforward functionality.
While smartphones predominantly occupy the technological landscape, feature phones persist in attracting a dedicated audience. For many users, the necessity for a fundamental device that efficiently manages calls and texts, devoid of the distractions commonly associated with smartphones, is of paramount importance. The Nokia 125 4G addresses this demographic by integrating classic design principles with contemporary capabilities.
The Nokia 125 4G presents a nostalgic ambiance with its compact and sturdy design, reminiscent of classic Nokia models. This device is available in a variety of colors, allowing for a personalized expression of style while maintaining versatility. Boasting a clean and vivid display, the Nokia 125 4G facilitates seamless navigation through its user-friendly interface. Although it may not possess the expansive dimensions of contemporary smartphones, the screen is appropriately sized for reading messages and viewing contacts, complemented by a sharp display.
The basic camera further enhances the functionality of the Nokia 125 4G, enabling users to capture significant moments without the necessity for sophisticated photo editing tools. While its camera may not rival those of flagship models, it suffices for casual photography needs. A noteworthy feature of the Nokia 125 4G is its 4G connectivity, which is exceptional within the feature phone segment.
With robust 4G capabilities, users may experience elevated data transfer speeds, resulting in smoother browsing and enhanced voice quality during calls. Battery performance serves as a critical selling point for feature phones, and the Nokia 125 4G excels in this aspect.
Engineered to sustain several days of usage on a single charge, this device ensures that users remain connected for prolonged periods without the frequent need for recharging. For individuals seeking to disengage from the complexities associated with smartphones, the Nokia 125 4G provides a simplistic alternative focused on essential functionalities. This device is particularly well-suited for older adults who may find smartphones daunting. The straightforward interface promotes user-friendliness, allowing for quick access to fundamental features. For those in search of a dependable secondary phone for work or travel, the Nokia 125 4G serves as a reliable option, avoiding the distractions often associated with more advanced devices.
The Nokia 108 4G is a commendable feature phone, characterized by its compact display, large buttons, and robust construction. Despite the cessation of the licensing agreement between HMD Global and Nokia, it appears that the Finnish company may still possess certain obligations. This could account for the fact that the newer feature phone is marketed under the name Nokia 108 4G. While the specifications may not be extensive, it is hardly surprising that the device is primarily designed for making calls, with limited additional functionality.
From the available images, it is evident that the Nokia 108 4G does not conform to slimmer dimensions; however, this design choice may enhance its user-friendliness. The absence of a VGA camera alleviates concerns regarding the device's photographic capabilities. It features a 2.4-inch LCD display and is powered by a removable 1,450 mAh battery, a feature that is increasingly rare in contemporary devices. As indicated by its designation, the Nokia 108 4G supports 4G connectivity, including VoLTE functionality. Furthermore, it is equipped with a 3.5 mm audio jack and an LED flashlight, a typical inclusion for feature phones, which aids users in low-light conditions.
Currently, the Nokia 125 4G (2024) smartphone is available for purchase at Shopee for 1,112 THB (GBP 25, EUR 30, USD 33 and INR 2776), while the Nokia 108 4G (2024) can be acquired for 1,056 THB (GBP 24, EUR 29, USD 32 and INR 2636).
Source: nokianews